1. Experience is necessary for the successful operation of a travel

In addition to dealing with the public, the travel agent must deal with people who work for the other components in the industry. One of the must important aspects of the job is keeping informed of the highly complex pricing policies of both scheduled and nonscheduled airlines and the resort hotels as well. Even when help is available, the agent who can compute fares accurately has an advantage over one who cannot. The agent must also keep up with other developments in the industry - new resorts, changing travel regulation, new services, and so on.

The travel agent has some advantages. One of the most important is the economic independence that comes from owning and operating a small business. There is of course an element of risk. A change in the business cycle as a whole may cause a sharp decline in tourism, which is after all a luxury for most people. Another advantage is the opportunity to travel. The treatment that is given to travel agent on familiarization tours is often lavish so as to impress them favorably with the services that are being offered.

The tour operators work much more within the framework of ordinary corporate practice than the small retail agencies do. That is, they have the usual hierarchy of clerical workers and management personnel. Companies like Carlson Travel Network and American Express Travel Related Services Company, Inc. employ people in nearly all phases of tourism, ranging from the jobs that would be found in retail travel agencies to those that deal with packaging tours or establishing overall policy for the companies. They also employ a large staff to work on advertising and publicity. The large com

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