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The aim of this work is to analyze the communication in the terms of linguistics and psychology: that is, to observe it on the background of all the terminology and to outline its peculiarities. But firstly we are to describe the communication itself as a phenomenon of society.
The communication is important because it creates connection between people. This main purpose of communication can be divided into several points:
" communication provides information about everything;
" communication creates competition between two or more persons about their opinions; without it the situation will move towards monopoly;
" communication attracts attention to some things and so on.
So communication is very essential because it takes part in the organization of the modern society. It became more and more important in the time of mass media, because only mass media can distribute the communication for many people allover the world. Communication organizes marketing, which is the basis of modern life. Marketing is any human activity, which is directed at sophistic needs and marks by
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